Toxic Free Skincare And How She Built Her Million Dollar Business

On this episode, host Mandy Black sits down with the founder and CEO of Primally Pure, Bethany McDaniel. If you aren’t familiar with Primally Pure, it is a non-toxic skin care and beauty brand, that prides itself on creating products using only real, certified organic ingredients. It has been featured in publications such as The Huffington Post, Vogue, Darling Magazine, and many more. Bethany is someone who wears many hats as a mom, a wife, and a business owner. She began Primally Pure out of her passion for real, recognizable ingredients – not just on her plate, but in her skincare products.  Her family spontaneously opened a farm and from there her love for natural ingredients began to bloom.  She has since grown her team to over 20 employees and a line of over 50 products.

On this episode Bethany shares all about how she built her business from grass roots to a multi-million dollar grossing company in just a handful of years. She also shares her own personal story of where her journey with toxic-free living began, as well as why she believes toxic free living is so important for our health. She also speaks to how she has learned to balance being a mom, a wife, and a CEO of a busy company.

Resources Discussed On The Episode:

Mandy’s 5 Favorite Primally Pure Products
Shop Primally Pure
(Use Discount Code SOH10 to get 10% off of your order)
Primally Pure Spa
Primally Pure Blog

Bethany’s Skin Care Routine:
Cleansing Oil (Normal Skin)
Baby Oil (Used for eye make-up remover)
Baby Bar (Used for double cleansing)
Everything Spray
Plumping/Clarifying Serum
Baby Balm (for eye area)

Most Popular Primally Pure Products:
Charcoal Deodorant
Everything Spray
Fancy Face Serum